Cookies

We use cookies, pixels, and other technologies (collectively, "cookies") to recognise your browser or device, learn more about your interests, and provide you with essential features and services and for additional purposes, including:

• Recognizing you when you sign-in to use our services. This allows us to provide you with product recommendations, display personalised content, recognize you as a Prime member, enable you to use 1-Click purchasing, and provide other customized features and services.
• Keeping track of your specified preferences. This allows us to honor your likes and dislikes, such as whether or not you would like to see interest-based ads. You may set your preferences through Your Account.
• Keeping track of items stored in your shopping basket.
• Conducting research and diagnostics to improve MEI's content, products, and services.
• Preventing fraudulent activity.
• Improving security.
• Delivering content, including ads, relevant to your interests on MEI sites and third-party sites (see Interest-Based Ads notice for how we use cookies in serving interest-based ads).
• Reporting. This allows us to measure and analyze the performance of our services.